The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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An informative and detailed guide to new Muslims discussing the main pillars of Islam, Faith, as well as various commandments and prohibitions in Islam.
Author: AbdulRahman Bin Abdulkarim Al-Sheha
Publisher: Islamic Propagation Office in Rabwah
Source: http://www.islamhouse.com/p/1383
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This book is a compilation of excerpts from several books addressing Christianity that I had the pleasure of reading before and after I became a Muslim. After becoming a Muslim, I continued to read books about Christianity because the "skin" of Christianity was hard to cast off after 28 years in the religion; years that almost led me to becoming the minister of an African Methodist Episcopal (A.M.E.) church In Great Falls, Montana.
Reveiwers: Ahmed Deedat - Muhammad AbdulRaoof
Publisher: A website Islamic Library www.islamicbook.ws
Source: http://www.islamhouse.com/p/328643
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An important book shows the corrupt belief of Shi’ites. The author said in the introduction, “I wrote this book for a number of reasons including: (1) The increased efforts of the Shi’ites to spread their ideology in the Muslim world. (2) The danger of this deviant sect poses on Islam. (3) The ignorance of many Muslims about the danger of this deviant sect. (4) The corrupt Aqeedah (belief system) of the Shi’ites, which includes polytheism, defamation of the Quran and defamation of the Companions of the Prophet, may Allah be pleased with them all. (5) Their extreme beliefs in relation to their imams."
Author: Abdullah ibn Muhammad As-Salafi
Translators: Abdur-Rahman Murad
Source: http://www.islamhouse.com/p/256040
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The Author, a well-known British lady writer tries to make reader aware of the Islamic standard for an ideal wife and to encourage the wife to reach that standard as much as she wishes her husband to reach it as an ideal Muslim husband.
Author: Aisha Lemu
Reveiwers: Muhammad AbdulRaoof
Publisher: Islamic call and guidance centre in Abha: www.taweni.com
Source: http://www.islamhouse.com/p/379000
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A discussion with our smoking brothers regarding the prohibition of smoking
Author: Muhammad ibn Ibraheem al-Hamad
Publisher: Daar Al-Watan
Source: http://www.islamhouse.com/p/1331
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